Twilio messaging api12/27/2023 For example, you can't obtain the consent of message recipients by purchasing a phone list from another party.Īside from two exceptions noted later in this section, you need to meet each of the consent requirements listed below. Consent / Opt-inĬonsent can't be bought, sold, or exchanged. You must ensure that any messaging activity generated by your users is in compliance with Twilio policies. If you provide your own end users or clients with the ability to send messages through Twilio, for example as an ISV (Independent Software Vendor), you are responsible for the messaging activity of these users. This policy applies to all customers who use Twilio’s messaging channels. All A2P messages originating from Twilio are subject to this Messaging Policy, which covers rules and /or prohibitions regarding: Twilio treats all messaging transmitted via Twilio’s platform - regardless of use case or phone number type ( e.g., long code, short code, or toll-free) - as Application-to-Person (A2P) messaging. This principle is central to Twilio's Acceptable Use Policy. Towards that end, we strive to work with our customers so that messages are sent with the consent of the message recipient, and that those messages comply with applicable laws, communications industry guidelines or standards, and measures of fairness and decency. An important step Twilio and our customers can take to make that expectation reality is to prevent and eliminate unwanted messages. We all expect that the messages we want to receive will reach us, unhindered by filtering or other blockers. This Messaging Policy applies to SMS, MMS, Chat, and WhatsApp messaging channels.
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